Senior Customer Insights Analyst

Job Summary

The Senior Customer Insights Analyst leads the analysis of customer data to extract actionable insights, supports customer experience improvements, and collaborates across teams to enhance business performance.

Responsibilities

• Analyze customer data from multiple sources to identify trends and insights.
• Create and update dashboards and reports to monitor key customer experience metrics.
• Conduct market research to understand customer needs and preferences.
• Use statistical methods to detect patterns and forecast customer behavior.
• Communicate complex data findings into clear recommendations for improving customer experience.
• Work with cross-functional teams to implement and evaluate customer-focused initiatives.
• Lead projects to improve customer journeys using continuous improvement methods like Six Sigma.
• Monitor digital customer experience metrics to find optimization opportunities.

Requirements

• Bachelor’s degree in industrial engineering, business administration, or IT.
• 2-4 years of experience in customer insight and data analysis.
• Strong communication and presentation skills for diverse audiences.
• Proficiency in data analysis, statistics, and visualization tools such as Power BI and Tableau.
• Knowledge of customer experience principles and market research methodologies.
• Problem-solving and analytical skills to convert data into actionable advice.
• Understanding of Six Sigma principles for process improvement.
• Ability to communicate technical information to both technical and non-technical stakeholders.
• Project management skills to handle multiple projects simultaneously.
• Agile mindset focused on iterative development and continuous improvement.

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