Enterprise Marketing Solutions Team Member

Job Summary

Develop and execute marketing strategies for the Enterprise Marketing segment at Zain Jordan, focusing on customer retention, acquisition, and value extraction for ICT products. Conduct market intelligence, manage product development initiatives, and support sales and customer care teams.

Responsibilities

• Perform market and competitor intelligence activities, forecasting analysis, and data collection on market segment preferences and penetration strategies in collaboration with Pricing and Business Intelligence teams.
• Research and analyze new products, services and offers from international telecommunication firms to identify revenue-boosting initiatives.
• Collect customer feedback and requirements from customer care, sales and other sources to improve products and service levels.
• Propose new product, service and initiative ideas to decrease churn, improve retention, increase acquisition and boost revenues.
• Assist in developing concepts for new products and services, including characteristics and requirements, and communicate them to relevant departments.
• Participate in preparing financial business models for new products, analyzing breakeven points, expected revenue and marketing costs with the Pricing Team.
• Support the MARCOM team by translating advertisement requirements, identifying target customers and selecting media channels.
• Provide training and support to sales and customer care teams on Zain’s business marketing products and services.

Requirements

• Bachelor’s degree in Marketing, Telecommunications, Computer Science or related field.
• Preferred: 2 years of relevant experience.

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